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The popularity of LPL plummeted, and spending money to recruit part-time viewers was exposed, and a loss of 108 yuan was lost for selling a ticket

Recently, there has been a lot of buzz about the plummeting popularity of the LPL, and now that the tournament has begun, there has been a dramatic scene about the matter of match tickets, and now the polarization problem is very serious.

For example, in the games of first-line teams such as BLG, IG, TES, etc., tickets are really hard to find, and they have been fried to 1,300 yuan a piece by scalpers, and like those teams that are rotten, no one on the scene spends money to buy tickets to watch the game.

Because of this, there was a recent revelation that some staff had begun to spend money to recruit part-time spectators before the game, with 70 tickets reimbursed, and 30 taxi fares reimbursed, and a loss of 108 yuan for selling a ticket, which caused an uproar after it was exposed.

Because of the decline in the popularity of the LPL competition, it was revealed that the incident of paying part-time spectators to watch the game live and pretending to be very popular has undoubtedly dealt a serious blow to the credibility and brand image of the event, and the esports industry should have relied on real audience participation and enthusiasm to prove its competitiveness and cultural influence.

However, while creating false popularity in this way may have a certain visual impact in the short term, in the long run, this practice will not only cause dissatisfaction among fans, but may also lead to a crisis of disgust and trust among potential viewers.

The core value of e-sports is to compete and interact with real fans, rather than whitewashing the peace through false popularity, unlike traditional sports events, the popularity of the e-sports arena itself is closely related to the real participation of the audience, and the fraud not only violates the spirit of fair competition, but also greatly weakens the brand reputation of the LPL division, and now this matter is continuing to ferment, do you have anything to say about this?

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