On February 23, 2025, Douyin held an annual ceremony, but this event became the focus of online discussion because of the "appearance overturning" incident of some female anchors.

Many female anchors who usually look glamorous in the live broadcast room, without the blessing of the beauty camera, their appearance is very different from that of the live broadcast, which has aroused a large number of netizens' complaints and heated discussions.

On the live broadcast platform, many anchors habitually use the beautification function, through filters, dermabrasion, enlargement of eyes and other means, to show an almost perfect face.

Viewers often see well-groomed images in front of the screen, so many people have an overly idealistic perception of the appearance of these anchors.

However, when these anchors participate in offline activities and face the camera lens, their real appearance is inevitably magnified, and after the lack of beauty modification, the appearance gap of some female anchors has disappointed and questioned many netizens.

This incident sparked a discussion on the Internet about "real appearance" and "live beauty", and some netizens believe that there is nothing wrong with the anchor to improve his appearance through beautification and other means, after all, this is a common means of grooming on the platform, and the audience should understand and accept the effect changes brought by these technologies.

However, some netizens said that some false beautification behaviors in the live broadcast industry may bring wrong aesthetic concepts to the audience, especially young people, and may even cause a lot of psychological pressure.

In the face of this incident, some anchors responded on social media that it was just an accidental technical error, and said that they had no intention of creating a false public image, and Douyin officials also issued a statement, emphasizing that the platform pays attention to the authenticity and diversity of content, and called on the audience to rationally look at the image of the live broadcast and online display.

In general, although the beautification function of the live broadcast platform has played a positive role in attracting audiences, it also reminds everyone that the image shown on the Internet is not the same as everything in reality, and how to maintain the truth while pursuing beauty has become a deep reflection brought by this event to the anchor and the audience, do you have anything to complain about?