YONEX invites you to enjoy the Shanghai Rolex Masters!

The 2025 Shanghai Rolex Masters officially began on October 1st. Being the sole ATP 1000 tournament in Asia, it boasts a powerful roster that has drawn fans globally to attend in person. The on-court battles are intense and spectacular, while off the court, the brand zones provide a rich array of experiences.

Looking to maximize your fun and exploration at the Shanghai Rolex Masters? Make sure to visit the YONEX brand zone and the adjacent Brand Pavilion near Hall 2!

YONEX × Masters Collaboration, Eye-Catching Limited Edition

The YONEX brand zone highlights an exciting collaboration — the EZONE racquet now sports a special limited white edition. Models over 260g are selling like hotcakes and are hard to find; the tournament’s official “Platinum Ball” lets you experience the same ball used on court; plus, there are matching special edition backpacks, shoulder bags, caps, grips, and more waiting for you!

YONEX Masters Special Edition EZONE Racquet

The YONEX Masters special edition EZONE racquet features a predominantly white color scheme accented with gold, green, and blue, cleverly reflecting the tournament’s main colors. This racquet is not only the first authorized to bear the Shanghai Masters logo but also YONEX’s inaugural tournament special edition racquet, making it highly significant.

Reportedly, this special edition EZONE comes in five different weights, limited to 5,000 units worldwide, making it a valuable collector’s item. It sold out quickly upon release. Fans can purchase it at the YONEX Masters onsite booth, the Zhangyuan Passion pop-up store, and the Huaihai Road flagship store.

Since 2016, YONEX has been the official stringing sponsor for the Shanghai Masters; this year, the partnership has deepened with YONEX also providing the official balls (YONEX TOUR PLATINUM) and becoming the official racquet sponsor. This upgrade in cooperation makes the launch of this special edition racquet even more historic.

YONEX Masters “Platinum Ball”

YONEX Masters Special Edition Double Shoulder Backpack

YONEX Masters Special Edition Single Shoulder Bag

The YONEX player blind boxes are a hit, featuring stars like Ruud, Shelton, Naomi Osaka, and Bublik... Come see which “chosen star” you get — fun guaranteed!

YONEX Player Blind Box

Additionally, at the YONEX brand zone, you can participate in a tennis DIY printing activity to personalize your tennis balls; plus, occasional player autograph sessions bring you face-to-face with top stars!

Tracing YONEX’s History, Fun Games Await

Next to Hall 2, the YONEX brand pavilion is both fun and worth exploring! Snap photos with the star player wall, admire the achievements of signed players as if standing alongside champions; play mini-games like “Tennis Maze” and “Sandbag Grand Slam” to easily win postcards and platinum ball wristbands; explore the evolution of the YONEX brand and experience the core passion for tennis.

YONEX Player Wall and Brand History Exhibition

“Tennis Maze” Mini-Game

“Sandbag Grand Slam” Mini-Game

Beyond the intense on-court battles at the Shanghai Masters, YONEX has carefully created the “Passion Home” pop-up store at Zhangyuan. When the century-old Shanghai style of Zhangyuan meets the vibrant pulse of modern tennis, a new story of “passion” quietly begins. Recently, stars like Wawrinka, Shelton, Tiapfi, and Altmaier have visited to add more tennis stardom to the pop-up.

From now until October 28th, the pop-up store is open to the public, offering multi-layered tennis-themed experiences: On the first floor, visitors can get up close with Grand Slam-level professional tennis gear, unlock unique tennis fun through interactive games, and encounter unexpected tennis surprises; the second floor features limited appointment-only interactive sessions — not only can you enter a co-creation workshop to make your own handcrafted items, but also enjoy special perks: by collecting stamps from the three mini-activities “Game On,” “Road to Tennis,” and “Retro Photo Studio,” you can unlock exclusive YONEX collectible merchandise, giving your tennis passion a tangible keepsake.

More exciting activities await your discovery! Hurry to the Shanghai Rolex Masters venue and the Zhangyuan Passion Home pop-up store to unlock your exclusive YONEX experience!